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What is this? You are viewing one of our supplemental "Stories." In addition to our core design curriculum, we are constantly building out additional resources. Stories are a collection of real work tasks, design history, UX explorations, and work-throughs. Stories are often off-the-cuff and less concerned with production value.


Here’s what went down with the alpha-two small business challenge.

The small business project

This is pretty early in the course. Students are given a choice of client – and without much explanation – they have 4 days to research, explore, prototype, design, and iterate. It’s more of a trial by fire. By wearing this many hats in a short time – it gives us a lot to talk about.

Alpha two

Part 1/4

Research / Docs / Planning

Part 2/4

Mood boards and any more research.

Part 3/4 & 4/4

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